Help yourself to these easy-to-implement copywriting, content marketing, and communications tips (with some career advice sprinkled throughout for good measure). Planning to take any of this advice for a test drive? Keep me posted on how it goes for entry into my monthly Coffee-for-Comments drawing.
When you copy and paste text from an existing document into your CMS, there’s some invisible-to-the-naked eye formatting that comes along for the ride. The result? The pasted content makes a mess of your web page text formatting, and unless you feel like digging around the html, it’s actually pretty damn hard to undo what you’ve done.
Read MoreI am experienced in sharing my own stories and those of clients and employers, across a variety of platforms including web, social, and print and email marketing. I have a particular affinity for brand-voice development, and have a firm understanding of the nuance involved in creating the perfect brand voice to reach each individual audience and stakeholder.
But the fun doesn't stop there! I'm proficient in HTML/CSS basics, Google Analytics, and SEO copywriting, allowing me to "speak the language" and seamlessly bridge the gap between creatives and tech teams.
